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Australian marketing news & analysis
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Carma Levene
Sep 24, 20241 min read
Grill The Marketer September Wrap - Josh Edge & Rikki Burns
Our biggest crowd yet turned out to grill long-term creative duo Josh Edge & Rikki Burns about creativity, agency life, voodoo dolls & more
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The Marketer
7 minutes ago4 min read
Pattern’s 2025 eCommerce Forecast: Growing Competition, Social Commerce, and AI Drive Change in Australia
Pattern, the global eCommerce and marketplace accelerator, has identified the key trends that will shape eCommerce in Australia in 2025.
The Marketer
3 days ago2 min read
Revolution Creative Group and Zephyr PR Appointed Lead PR and Social Media Agency for PowerCap
Revolution Creative Group and Zephyr PR appointed as the lead PR and social media agency for PowerCap and Zero Emissions Developments (ZED).
The Marketer
Jan 152 min read
Martin Box Named Executive Producer for electriclime° in Australia
electriclime° have named award-winning creative Martin Box as their new Executive Producer in the ANZ region.
The Marketer
Jan 142 min read
Splice Marketing Rebrands After Seven Years in Business
Australia’s leading healthcare marketing agency, Splice Marketing, has unveiled their new brand after seven years in business.
The Marketer
Jan 93 min read
Binance Hosts F1 Fan Contest to Design Pierre Gasly's Australian GP Helmet
The winning design will win an exclusive virtual meet-and-greet with Pierre, a signed helmet, and unforgettable race day experience.
The Marketer
Jan 83 min read
Coca‑Cola’s Iconic Sydney Kings Cross Billboard Celebrates 50 Years
Coca‑Cola Australia's iconic Kings Cross billboard has long been a beloved feature of the Sydney skyline.
The Marketer
Dec 17, 20242 min read
Aussie Start Up, Tonza Deals Redefines Customer Engagement With Cutting-Edge QR Tech
Melbourne-based startup Tonza Deals redefines customer engagement with QR tech.
The Marketer
Dec 16, 20244 min read
Comms8 Partners with UKAEG to Strengthen British Advertising’s Reach in Greater China
Bridging East and West by delivering marketing solutions that combine strategic thinking, cultural sensitivity, and technological innovation
The Marketer
Dec 16, 20243 min read
The Oasis Committee, Sponsors & Guests Celebrate $162k Donation at Intimate Oasis House Breakfast Event
Oasis Committee presents $162k cheque to Oasis Project at an intimate breakfast event.
Sean Palm
Dec 13, 20243 min read
Jac+Jack Drives 19% Revenue Growth with Pattern’s Performance-Focused Ecommerce Strategy
Jac+Jack, an iconic Australian designer, has achieved 19% revenue growth with Pattern's conversion-focused digital marketing strategy.
The Marketer
Dec 10, 20242 min read
Teach Us Consent Chooses Not Another™ for Government Initiative
Award-winning agency Not Another ™️has been engaged by Teach Us Consent.
The Marketer
Dec 6, 20243 min read
Online Revenue Up 37% for Strand with Pattern's AI Ecommerce Growth Strategy
Global ecommerce and marketplace accelerator Pattern, is working with Strand to enhance online revenue and expand its customer base.
The Marketer
Dec 6, 20244 min read
Carbon Creative Launch First Nations Campaign to Combat Online Disrespect
Featuring Nooky, the campaign encourages First Nations youth to 'Turn Up Respect' and silence social media influencers fuelling disrespect.
The Marketer
Dec 6, 20242 min read
Is Maintaining A Social Media Presence Essential For Businesses?
In today's competitive small business market, is having an active business social media account as essential as it seems?
The Marketer
Nov 29, 20243 min read
Farm to Fork with Manu Feildel - Digital Mini Series Launches
Farm to Fork with Manu Feildel - Digital Mini Series Launches
The Marketer
Nov 29, 20244 min read
Team behind “NZ’s fastest growing startups” raise $6m for New + Improved Ventures
A new company has been formed, with the express purpose of making new marketing technology startups.
The Marketer
Nov 29, 20242 min read
Nature Takes Top Honour as 2024 Research Organisation of the Year
Nature Takes Top Honour as 2024 Research Organisation of the Year
The Marketer
Nov 27, 20242 min read
Hypnosis Launch Rebrand & Summer Campaign For Perth Festival
Hypnosis Creative Agency Launch Rebrand & Summer Campaign For Perth Festival
The Marketer
Nov 23, 20241 min read
Technology Shapes the Future of Affiliate Marketing: Insights from PK Headway Solutions
Nikolay Prokofyev, PK Headway Solutions: Technology Shapes the Future of Affiliate Marketing.
The Marketer
Nov 20, 20242 min read
Stonewood Homes Appoints Not Another™ as Creative Partner
Stonewood Homes, a leading home builder in New Zealand, has announced appointment of Not Another™ as its new creative partner.
The Marketer
Nov 20, 20241 min read
InfluenConnect Wins Gold At Mediaspace Global Changemakers' Awards 2024
InfluenConnect has won Gold in the Digital Advertising category at the prestigious Mediaspace Global Changemakers' Awards 2024!
The Marketer
Nov 15, 20244 min read
Chivas Regal Accelerates Into New Era In Sports Culture With Global Partnership With Scuderia Ferrari HP
Ahead of the Las Vegas Grand Prix, Chivas Regal comes together with Scuderia Ferrari HP in a multi-year partnership, with the scotch.
The Marketer
Nov 13, 20242 min read
Grill The Marketer: Student Edition Wrap-Up
Curtin Marketing Association (CMA) recently hosted Grill The Marketer: Student Edition, in partnership with The Marketer.
The Marketer
Nov 12, 20242 min read
Sonder Report Highlights Owned Media Networks Tipped for Major Global Growth in 2025
Sonder's 2025 Owned Media Global Market Report indicates rise of owned media and commercialisation of business assets in the year ahead.
The Marketer
Nov 11, 20243 min read
Meals on Wheels Keeps the Wheels Turning through new campaign via SAUCE
Meals on Wheels Keeps the Wheels Turning through new volunteer campaign via SAUCE
The Marketer
Nov 7, 20242 min read
Blank Theory Wins Intersport Australia Paid Social Media Account Following Competitive Pitch
Blank Theory Wins Intersport Australia Social Media Account.
Zoe Wolski
Nov 6, 20242 min read
MINI Australia partners with ARIA Chart-Topping Artist, Meg Mac as a 'Friend of MINI'
MINI Australia has today announced Meg Mac as its newest 'Friend of MINI' aligning with the launch of its innovative ‘Next Generation’ MINI
The Marketer
Nov 1, 20242 min read
Everything’s Better With SAUCE.
Black Sheep Advertising Rebrands to SAUCE. The Creative Agency.
The Marketer
Oct 29, 20242 min read
electriclime° Join Samsung Galaxy Global Campaign Partnered With Cheil Worldwide & Logan Studios
electriclime° Join Samsung Galaxy Global Campaign Partnered With Cheil Worldwide & Logan Studios
The Marketer
Oct 29, 20243 min read
Carina Leagues Club Rebrands With LCC Group
Leading QLD community club, Carina Leagues Club, has revealed its new brand in collaboration with specialist brand agency LCC Group
The Marketer
Oct 19, 20242 min read
Panel Announced For Grill The Marketer: Student Edition
Ian Phau, Hannah Whittaker, and Matthew Gherardi Join Panel For Grill The Marketer: Student Edition
Zoe Wolski
Oct 16, 20242 min read
Guide Dogs NSW Offers Free Workshops for Inclusive Digital Content
Guide Dogs NSW/ACT has developed a Boundless Workshop program which is set to transform the online industry’s approach to digital accessibil
Zoe Wolski
Oct 16, 20244 min read
Builder’s Bold Guarantee Demolishes Industry Perceptions
Victorian builder, Fairhaven Homes, has launched its latest marketing campaign, with a build guarantee never before seen by the industry.
Zoe Wolski
Oct 16, 20243 min read
Gaming Overtakes AFL as Australia's Top Passion, M&C Saatchi Study Reveals
Gaming has officially become Australia's number one passion, overtaking AFL and traditional interests, according to research by M&C Saatchi
The Marketer
Oct 9, 20242 min read
Sumsub's 'Beast' Campaign by Crowd and Films by electriclime° Clinch Multiple Awards
Sumsub's 'Beast' campaign by Crowd and films by electriclime° clinch multiple awards at the recent Muse Creative and w3 Awards.
The Marketer
Oct 4, 20242 min read
Curtin Marketing Association and The Marketer Present - Grill The Marketer: Student Edition
The Curtin Marketing Association (CMA), in collaboration with The Marketer, is thrilled to present Grill The Marketer: Student Edition
Zoe Wolski
Sep 25, 20242 min read
Bloom Digital has been honoured as a winner of the 13th Web Excellence Awards
Bloom Digital is proud to announce that it has been honoured as a winner in the 13th Web Excellence Awards.
Zoe Wolski
Sep 25, 20242 min read
Prezzee Appoints Not Another™ as Creative Partner
Sydney-based digital gifting unicorn Prezzee has appointed Sydney creative agency Not Another™ as its creative partner to deliver a...
Carma Levene
Sep 24, 20241 min read
Grill The Marketer September Wrap - Josh Edge & Rikki Burns
Our biggest crowd yet turned out to grill long-term creative duo Josh Edge & Rikki Burns about creativity, agency life, voodoo dolls & more
The Marketer
Sep 18, 20244 min read
TV Tops for Aussie Sport Consumption - The Fan Engagement Playbook - WongDoody
TV remains the popular method for Australians to consume their sport with 68% watching sports on broadcast or cable TV
Zoe Wolski
Sep 12, 20241 min read
Born Bred Talent Launches Creative Campaign in Support of R U OK?
Born Bred Talent, Australia and New Zealand's leading management agency, proudly sharing this year’s R U OK? message: ‘Ask R U OK? Any Day’.
Zoe Wolski
Sep 11, 20244 min read
Manifest Appointed Comms Agency of Record for Bali's, Nuanu
Manifest has been appointed as Nuanu’s communications agency of record, elevating its position in the luxury market as the new hub for...
Zoe Wolski
Sep 11, 20243 min read
Deaf Connect launches ‘Traffic Signs’ campaign to celebrate National Week of Deaf People 2024
Deaf Connect gives Australians exposure to sign language with ‘Traffic Signs,’ a campaign in celebration of National Week of Deaf People.
The Marketer
Sep 11, 20243 min read
80% of Brand TikToks Underperform According to Research from DAIVID
Overall, TikTok content was 9% less likely to generate intense positive emotions than the global average and attracted 2.5% less attention.
The Marketer
Sep 9, 20242 min read
Curtin Marketing Association Hosts the CMA x Everboost Marketing Challenge for Aspiring Marketers
The Curtin Marketing Association (CMA) is thrilled to announce the upcoming CMA x Everboost Marketing Challenge event!
Clayton Smith
Sep 9, 20241 min read
The Marketer Podcast Ep 42 - Snoop Dog back with Solo Stove
The Marketer Podcast episode #42 is live and kicking on all the platforms, stream it here Check out all the topics discussed below, let...
The Marketer
Sep 9, 20242 min read
Taska Media Joins Sentius Group
Taska Media, one of Australia’s leading independent media & advertising agencies has joined Sentius Group, effective September 2nd, 2024.
Zoe Wolski
Sep 5, 20243 min read
Kathmandu Unveils New Products, Brand Campaign, and Focus on NZ Heritage
New Zealand outdoor brand, Kathmandu Unveils New Products, Brand Campaign, and Focus on NZ Heritage
Zoe Wolski
Sep 4, 20242 min read
Clemenger Group launches Clemenger UnLtd in New Zealand
Clemenger Group launches Clemenger UnLtd in New Zealand.
Zoe Wolski
Aug 28, 20242 min read
electriclime° adds Indigo Bates to director roster for representation throughout ANZ, APAC & MENA
electriclime° are delighted to have brought Indigo Bates on to their director roster for representation throughout ANZ, APAC and MENA.
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