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Opinion: What Cristiano Ronaldo’s Perplexity Investment Means For The AI Landscape
Cristiano Ronaldo just announced his investment into Perplexity AI, giving it another boost in mainstream popularity and propels yet another round of celebrity ambassadorship in the world of the AI wars. Ronaldo brings mainstream credibility to an AI search engine challenging Google and ChatGPT. But can celebrity backing actually move the needle? What does this partnership reveal about how AI companies are shifting from features to accessibility?
Ning Choi
5 days ago3 min read
Lee Kum Kee Continues MasterChef Australia Sponsorship Bringing Flavours of Asia to Australian Kitchens
This marks Lee Kum Kee’s third year with MasterChef Australia, one of Australia’s most revered television shows, with Lee Kum Kee products featured in the competition, bringing the very best of Asia’s finest condiments to Australian homes.
The Marketer
May 152 min read
Lee Kum Kee Continues Collaboration with MasterChef’s Declan Cleary
Australia's favourite Asian condiments brand continues its ambassadorship with MasterChef contestant Declan Cleary.
The Marketer
Mar 252 min read
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