Australian marketing news & analysis

Samsung backs its latest Galaxy launch with a nationwide campaign spanning TV, digital, OOH, creator collabs, and immersive in-store experiences.

Strategic insights consultancy Nature expands its national team with appointments across consulting, strategy and operations.

Manhattan Associates has successfully supported Adairs in transitioning its supply chain operations in-house, boosting ecommerce efficiency and customer experience.

New Berkeley Communications report reveals insights into how senior marketers are navigating the AI era.