Australian marketing news & analysis

Manhattan Associates has successfully supported Adairs in transitioning its supply chain operations in-house, boosting ecommerce efficiency and customer experience.

Bonfire Taps Luke Williams to Lead New Creative Offering

Together, the companies will deliver the industry's first end-to-end marketing intelligence solution - one that connects marketing performance, customer behavior, and revenue outcomes in a single, intelligent platform.

New Berkeley Communications report reveals insights into how senior marketers are navigating the AI era.

The 46th AWARD Award Finalists have just been announced and we wanted to highlight the WA finalists and tell you more about their campaigns. We're starting with 303 MullenLowe.

Les Timar will step down from the role of CEO of Clemenger Group at the end of June after 27 years with the Group.

After 33 years of delivering life-changing prizes and vital support to Deaf Australians, Deaf Connect is unveiling a fresh new brand for its biggest fundraiser – the Deaf Lottery.

Samsung Electronics Australia has announced it is shining a light on plight of the often-overlooked heroes of social media – the Unsung Snappers.

Samsung Electronics today announced it is hitting the ground running as a Major Partner of the TCS Sydney Marathon presented by ASICS.

Clemenger Group agency Redhanded has announced the appointment of its general manager Paul Dodds as the B2B agency’s new managing director, following Stu Shepherd’s decision to step down from the role at the end of June.

Seb Brandt’s name has popped up in the marketing world on many occasions, as a changemaker at Ingham’s, Top 25 CMO, MFA Awards Judge, CMO Summit Presenter, brand and innovation lecturer…but for three months this year Seb has swapped the boardroom for a bicycle as he cycles 4000 kilometres across America on ‘The Deliberate Detour’

I spoke to Tess Palmyre and Leigh Wood about being shortlisted for the AdNews Champions of Change.

Robert Morgan has been part of the Clemenger Group family for more than 45 years.

The Australian beauty industry has been challenged to lift its game on accessibility following the nation’s first Boundless Beauty Summit, hosted in Sydney by Guide Dogs NSW/ACT in conjunction with creative communications agency Keep Left. 

A recap for those in attendance, a rundown for those who weren't.

Marketing isn’t just about campaigns anymore. It’s about clarity - in complexity, in change, and in moments when people are looking for meaning. By Michael van Oudtshoorn Chief Marketing & Communications Officer at genU.

Powerade is excited to announce the introduction of its ‘Next Gen Electrolyte Blend.’ To celebrate, Powerade is giving Aussies the chance to turn their personal best run into cash with the ‘5K for $5K’ challenge.

electriclime° Announces Exclusive Signing of Director Keane Pearce Shaw for Asia & Australia-New Zealand. Known for his electric energy and unique visual style, Keane brings a kinetic, character-driven approach to filmmaking that often fuses comedy with bold aesthetic choices.

Sydney Agency Not Another Launches Major Australian Consent Campaign for the Dept of Social Services

This project tapped Golden Wolf’s bold visual storytelling to create maximum impact, specifically activating Coca-Cola Frozen’s partnership with McDonald’s.