Marketing Trends

The Marketer

2 days ago4 min read

Pattern’s 2025 eCommerce Forecast: Growing Competition, Social Commerce, and AI Drive Change in Australia

Pattern, the global eCommerce and marketplace accelerator, has identified the key trends that will shape eCommerce in Australia in 2025.

Zoe Wolski

Oct 16, 20243 min read

Gaming has officially become Australia's number one passion, overtaking AFL and traditional interests, according to research by M&C Saatchi

Zoe Wolski

Jul 11, 20242 min read

Email remains the dominant outbound marketing channel and industry-specific benchmarks reveal key trends and performance insights.

Carma Levene

Apr 24, 20224 min read

Hooley dooley that was quite something, wasn't it? Marketing in the Metaverse...what a topic - and what a guest!

The Marketer

Dec 3, 20204 min read

Go To Market provides practical and digestible steps in how to dive into the market with success.

Carma Levene

Mar 6, 20193 min read

If you are a marketer mentally singing Ben Lee right now, kudos. And sorry... I've been a little slack with my The Marketer duties and I...

Carma Levene

Jan 22, 20197 min read

In the marketing ecosystem, old-fashioned marketing is considered especially heinous. In Australia, the dedicated marketers who...