The Australian Marketing Institute is our event partner for Grill The Marketer, and they're hosting a summit in WA next week on data from a marketing perspective.
We hope to see our community embrace this event as it will cover the many aspects of data that marketers use to do their jobs.
From collection of data, to turning it into insights, to implementing and optimising campaigns - everything we do as marketers has a data component.
The WA state committee has compiled an awesome list of agency leaders, client side senior marketers and founders to bring you a day of keynotes, panels and fireside chats that'll make you think about how you use data in your role - especially as the landscape changers with iOS, Cookies and third party tracking.
I'm also hosting the fireside chat with the inspiring Kelly Townson, General Manager Marketing at Crown - who you may know from our April Grill The Marketer event. Or generally being active in the marketing community as a mentor in the AMI Emerging Marketers program amongst other pursuits that give back to the industry she loves.
Who else will be there on the 28th?
Speakers
Zion Ong, Co-Founder and Director of ALYKA, Christian Paterniti, Account Manager, Dilate Digital, Adam Marshall, CEO Marketforce, Paul Croci, Commercial Director at CoreData WA and Elizabeth Lefort, CMO at HIF.
Fireside Discussions
As well as the fireside with Kelly, there's also one sponsored by ECU with Dr Ashlee Morgan, Course Coordinator Marketing and Entrepreneurship, ECU, chatting to Gabe Mach, Marketing Consultative Committee Chair, ECU and Digital Advertising Product Lead, Bonfire about preparing for a cookie-less future.
You may know Gabe from his panel appearance at Grill The Marketer last year, or his keynotes at State of Social in previous years, and if so you know this isn't to be missed. If you haven't seen him speak, just take it on my word ;)
Additional Panellists
Some of the speakers listed above will appear on specialist panels, and they'll also be joined by Alison Sweet - CoreData WA’s Head of Strategy and Insights, Adam Barrell – Founder & CEO of So Media Group and Caue Camargo - Senior Account Manager, StackAdapt.
So you can see this is a full day of value in terms of the official program, not to mention the networking opportunities.
See you at the top!
And by top I mean at Crown next Wednesday, 28th September from 9.30am.