September Grill Guest: Melissa Osterhage, Head of Marketing - Galati Group

Melissa Osterhage Announced As September Grill The Marketer Guest

Our next Grill Guest sees us heading to the client side with the incredible Melissa Osterhage, who heads up the marketing department at Spudshed.

With a career spanning major retail brands, Melissa has honed her expertise in strategic brand positioning and consumer engagement through storytelling. 

As the Head of Marketing for the Galati Group, she plays a key role in shaping the voice and identity of Spudshed, one of Western Australia’s most recognisable and disruptive fresh food retailers.

Melissa is also a member of the Australian Marketing Institute WA State Committee.

The Work

In a retail landscape dominated by three corporate giants, Spudshed has become an institution, carving out a loyal and passionate customer base, not by outspending the competition, but by out-storytelling them.

The Road

She specialises in crafting authentic, compelling brand narratives that don’t just build trust, but also drive long-term consumer loyalty and measurable sales impact.

Before joining the Galati Group, Melissa held senior marketing roles at Coles, Stockland and Gull Petroleum, where she developed regional campaigns and consumer engagement strategies that that delivered tangible results and strengthened market positioning.

The Destination?

Come and ask Melissa about retail marketing, new product launches, and what it's like behind the wheel of one of WA's most iconic brands.

Hosted by Carma Levene, MC supreme: Jacqueline Baril.