Bonfire Earns Dual Finalist Google Honours

Bonfire Announced as Finalists in Two Honours Awards from Google

Bonfire has been recognised as a finalist in two categories at the 2025 Google Honours Awards: Agency Team and Agency Rockstar (5+ years).

The shortlist highlights the strength of Bonfire's media and strategy team, as well as the contributions of Performance Media Manager Chelsea Craddock, who was named individually in the Agency Rockstar category, and Senior Performance Media Specialist Brodie McMaster, who led the award submission for the Agency Team category.

Both nominations reflect Bonfire's ongoing commitment to building high-performing client teams, underpinned by smart, data-led media thinking.

Bonfire General Manager - Growth, Rene LeMerle, said the recognition was a welcome nod to the agency's people-first performance approach:

"At Bonfire, we work really hard to build long digital careers for each member of our team. I'm stoked to see both Chelsea and Brodie recognised for the calibre of their work and the impact they have across our team and client campaigns."

Winners will be announced on 31 July 2025 at Google's Sydney HQ.

---

About Bonfire

Bonfire is an award-winning Performance agency headquartered in Subiaco, Western Australia. For the last 25 years, Bonfire has worked with Australian businesses to create data-driven strategies that deliver measurable ROI.

Bonfire’s services include search engine optimisation (SEO), search and social advertising, performance media, and insights and analytics. Bonfire's clients include national Australian brands, Government and not-for-profit organisations, and private companies looking to grow. Bonfire’s strong track record is underpinned by an evolving data-driven methodology, proprietary AI-powered technology and an in-house team of 50+ of Australia’s brightest digital minds.