Australian marketing news & analysis

Australia’s retail media audio platform strengthens uptime and scalability across 17,000 stores

Payper, New Zealand’s only results-based PR agency, has today launched New Zealand’s first dedicated AI press release builder.

Leading global provider of AI-driven human capital management (HCM) solutions for frontline workforces, announces the appointment of Cameron Partridge as Chief Growth Officer (CGO)

Cristiano Ronaldo just announced his investment into Perplexity AI, giving it another boost in mainstream popularity and propels yet another round of celebrity ambassadorship in the world of the AI wars. Ronaldo brings mainstream credibility to an AI search engine challenging Google and ChatGPT. But can celebrity backing actually move the needle? What does this partnership reveal about how AI companies are shifting from features to accessibility?

WPP Media has been named Australia’s top-performing media agency group in the latest COMvergence New Business Barometer

When Indigenous rapper Adam Briggs said this to a Senate committee in September, he captured something essential about creativity: it's rooted in peoples’ lived experiences. 

AdSchool Copywriting Returns - Revamped by Two Creative Heavyweights, Including Perth's Josh Edge.

Juicebox accelerates growth with AI-powered digital transformation, helping brands scale smarter and faster.

Rocket joins OpenAI Services Partner program, merging AI models with digital expertise to drive results for Australian SMEs.

AI-Powered Seamless Search on Google Cloud Marketplace to Maximize Search Marketing ROI

The launch of the Galaxy Z series and Watch8 series is supported by a robust, integrated nationwide campaign.

New Berkeley Communications report reveals insights into how senior marketers are navigating the AI era.

The global spot sees a family united in a sleek, modern location and shows off the AI TV’s stand and cable-free design.

Samsung Electronics today announced the launch of the Galaxy S25 Series in Australia, ringing in the next era of mobile AI.

Fad or Forever: Which Elements of AI are Here to Stay? By Joe Stevens, Client Lead, Atomic 212°

Global ecommerce and marketplace accelerator Pattern, is working with Strand to enhance online revenue and expand its customer base.

Andrew Cornale's thoughts on how AI can benefit your business and where it might fall short.

Samsung Launches Chorus of Light for Sydney's Vivid festival

Starting the year of Grill The Marketer events with an absolute belter of a topic, AI or Artificial Intelligence.